The “Hidden Value” The “you get an extra $__ in bonuses…” tells your prospects that the total value of your bonus products is a mystery. They will realize that in order to find out the actual value of your bonuses, they will have to purchase your product. You can tell them it will be revealed after they order. The…
1. The (SPECIFIC RESULTS) Bible: The (# OF STEPS) Simple Rules of a (PERSONAL WITH CREDIBILITY AND AUTHORITY) ‣ The 7lb In 7 Days Weight Loss Bible: The 5 Simple Rules of a 25 Year Celebrity Nutritionist 2. The (SPECIFIC RESULTS in SPECIFIC TIME FRAME) Manual ‣ The Get Your Girl Back In 3 Weeks Manual 3. Learn…
What is advertising? Is it something to be regarded as a work of beauty or art? Is it clever slogans or amusing prose? Is it workmanship to be judged for an award or recognition? It’s none of the above. Advertising is salesmanship multiplied. Nothing more. And advertising copy, or copywriting, is salesmanship in print. The purpose of a copywriter’s…
Hоnіng Your Cоруwrіtіng Crаft Lеt’ѕ start with…
Instinctive Fire Eric Haney was a former…
